A two-week campaign sprint: one big idea, launch-ready copy, and a season that sells.
One BIG Idea. Two Weeks. Launch Ready
Campaign concept, messaging, and copy for luxury & DTC brands.
Customers can tell when a campaign was built from a template. The Campaign Sprint starts with a real idea, rooted in your brand’s unique identity, and carries it through every channel.
Launch-ready in two weeks for one affordable flat fee.
Sound Familiar?
It’s October. Production is running; customers are emailing. Inventory is doing its own thing, and your Black Friday plan is still filed under “next week”. Plot twist: next week is here 😱
Your website says one thing. Your emails say another. And Instagram? Don’t get started. Sure, each channel is established, but you wouldn’t necessarily call them cohesive.
You know you should be running ads. You’ve boosted a post (or three) and watched your money quietly disappear faster than the Grinch post stealing Christmas🎄.
You’ve spent years making your brand feel special. Now every inbox in America is screaming “📢40% OFF!📢”. You want the sales. You just don’t want to pitch yourself as the clearance rack.
You’re the founder, and also the copywriter, and the campaign creator, and the caption writer, and so much more that it makes your head spin just thinking about it 😵💫.
Nodding along?
(Yeah, I saw that.)
Here’s the thing. You don’t need more content. You just need one big idea and all marketing channels to communicate it. And that’s where I come in.
That’s Taco, my office meow-ager
I’m Molly.
I’m what you get when you mix 1 part creative director with 1 part copywriter. That is - slightly unhinged but always on the mark.
I’ve contributed copy and direction that’s produced over $20M in Black Friday /Cyber Monday sales, spearheaded sitewide rebranding, uplifted YoY revenue by 270%, and achieved a 23:1 ROAS on paid social for brands like Frank Darling, Grown Brilliant, Rare Colors, Olivia Ewing Jewelry & more.
“Molly brings a rare mix of high-level creative vision and performance focus. She knows how to build a cohesive campaign concept that doesn’t just look great on paper, but actually moves the needle on conversions and revenue.”
-David Feiger, Founder & Owner of Nook Woodworking
What is the Campaign Sprint?
It’s only the best thing you’ll read about today. The Campaign Sprint is a fixed-scope, flat-fee package created for luxury and D2C brands that are short on time but not on taste. It’s your own personal senior creative lead for the busiest quarter of the year.
WHAT YOU GET
The concept. Two creative routes, presented side by side. You choose one, and I build it out with a campaign name, its narrative, visual direction & mood board.
The messaging framework. The campaign’s core message and proof points. Angles for each audience and promo language that stays as on-brand as it is on point.
Launch-ready copy. A homepage or landing page hero copy, a three-email sequence, three sms sequence, eight paid social variations, and organic captions.
A creative brief for easy photography and shooting.
How it Works
Day 1: We’ll meet for a 60-minute kickoff call discussing your quips, quibbles, and quotes. We’ll discuss things like brand campaigns you’ve loved (and hated), your target demographic, current performance across channels, and deepest desires and fears.
Days 2-3: I dive deep into your brand, research your audience, and spend these two days devising and compiling two distinct, high-impact campaign ideas tailored specifically to your goals.
Day 4: I present both creative routes to you side-by-side. You pick your favorite direction, give feedback, and give me the green light to build it out.
Days 5-9: I get to work developing every asset—from campaign narrative and visual mood boards to launch-ready copy for your landing page, emails, SMS, and ads.
Day 10: Your complete campaign package is delivered directly to your inbox, fully structured and ready for your team to deploy.
Post-Delivery: You get two full rounds of revisions included to polish every headline and tweak every CTA until it’s 100% perfect for launch.
OK, BUT HOW MUCH DOES the Campaign sprint COST?
My accountant might want to kill me for this, but I’m offering the Campaign Sprint for a flat rate of $1,500. The total amount you see is the total amount you pay—no hidden fees, no scope creep, and no hourly billing surprises.
The catch? Because it’s just me, myself, and I offering this service, I’ve limited myself to only 4 sprints this season. So, you know, limited availability and all that.
Campaign Sprint 💎
- 1 × Big idea✓
- 1 × Senior creative lead✓
- Every channel, one message✓
- 2 × Rounds of revisions✓
- Template copy$0.00
- Hourly surprises$0.00
Fixed scope · Launch-ready in 2 weeks
Thanks for not being the clearance rack 🛍️
FAQs:
The Campaign Sprint edition
Who is the sprint good for? Overworked founders, scrappy start-ups, and businesses that haven’t quite made it around to hiring that in-house marketing team.
Why is this so expensive? See the “Why is this so cheap?” above. Unfortunately, at this time, I cannot provide further discounts. You know, because of that whole inflation and hcol thing.
Why should I pay you to create my messaging and campaign for Black Friday? Honestly? Because I’m the best. I’m creative, original, and I believe in empowering brands of all shapes and sizes.
Also, I’ve casually contributed creative to campaigns passing $20M in revenue from BF/CM sales.
What if I don't like either creative direction? We’ll discuss promising potential creative paths in the 60-minute kick-off call. It’s what will shape the direction of the dual campaigns. So you’ll like it. Trust me.
Why is this so cheap? The economy is hard right now. I determined pricing based on market demand and how much I needed to make per hour to live in NYC. Because I’m not an agency there are no agency fees. And I’m just not gonna price gouge. I mean, I’m not Uber on NYE.
I have another question or am ready to sign up! Yay! I’m stoked. Drop me a line below, and I’ll be in touch!